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Website case study · Online learning and inclusion

Stray Sheep

A website for Stray Sheep's Bulgarian Sign Language course. The goal: explain the subject clearly, build trust and guide visitors to sign up.

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Client
Stray Sheep
Sector
Online learning and inclusion
Scope
Website design, Website development, Maintenance, SEO optimization
Stray Sheep sign language course website homepage
"Who we are" section of the Stray Sheep sign language course website
Our Mission section of the Stray Sheep website
100%growth in course sign-ups in the first three months

Data provided by the client.

The brief

What we had to solve.

  • Explaining a complex subject clearly
  • Content that leads naturally to sign-up
  • Presenting the services and team in a way that builds trust
  • A visual style that reflects the cause and the community

What we built

The solution, step by step.

Warm visual identity

A bold but calm style with warm photos and friendly illustrations that conveys the cause.

  • Design
  • Illustrations
  • Photography
"Who we are" section of the Stray Sheep sign language course website

Structure built for sign-ups

A layout that helps visitors find their way quickly and sign up for a course.

  • UX
  • Conversion
Our Mission section of the Stray Sheep website

Mobile version and fast navigation

The website is optimized for phones and loads and navigates quickly.

  • Mobile version
  • Speed
  • SEO
Courses and trainings section on the Stray Sheep website
“Working with the team was truly inspiring. They captured the essence of our cause and presented it in a way that moves people. The website helps us reach more people who want to learn sign language.”
Boris Bandev, founder of Stray SheepBoris BandevFounder of Stray Sheep

What the project included

Web Core

  • Website design
  • Website development
  • Maintenance

Growth

  • SEO optimization

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