The cause at the centre
Warm colours, sunset photos and a short promise: every horse gets a second chance. Three numbers tell the story in seconds.
Website case study · Eco tourism
HERA Horseriding
A website for an eco sanctuary for rescued horses in Ahtopol, between the Black Sea and Strandzha. The goal was for the horses’ story to move the visitor and for rides to be easy to book, with a clear price and level.
15rescued horses
200+happy riders
100%ethical riding, no whips or force
5kinds of rides, from 1 hour to 4 days
Figures from the client’s website.
The brief
What we had to solve.
- A cause that has to be felt, not just read
- Rides for different levels with a clear price and terrain
- Trust from people who have never ridden a horse
What we built
The solution, step by step.
The story on video
A video from the coast shows the horses running free. Visitors see the place before they decide to come.
Every horse with a name and a character
Horse profiles with personality traits. Riders choose who to ride with, and the cause becomes personal.
Rides with price, level and terrain
A card for every ride: duration, terrain, level, what is included and the price in euro and lev. A “Book a place” button sits on every card.
What the project included
Web Core
- Website design
- Development
- Hosting and maintenance
Automation
- Ride inquiry
- Prices in euro and lev
Your project is next
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