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Gabrovo Informal website · Business community

Gabrovo Informal

A website for Gabrovo’s entrepreneurial community, which brings business, people and ideas together live six times a year. The goal was for the first evening to convince the next guests and for companies to become partners without long talks.

Client
Gabrovo Informal
Industry
Entrepreneurial community and events
Scope
UX and design, Development, Tickets, Partner packages
Gabrovo Informal first screen
Evening No. 1 results
Partnership packages with prices
120+guests at the first evening
92%made a useful contact
88%would come again
6evenings a year

Figures from the client’s website.

The brief

What we had to solve.

  • A new community that has to look alive from the very first event
  • Free tickets that still require registration
  • Partnerships with clear tiers and prices instead of one-off negotiations

What we built

The solution, step by step.

Who we connect

Companies, entrepreneurs, talent, organisations and outside investors, each group with a concrete benefit. Visitors recognise themselves at once.

  • Audiences
  • Positioning
Who we connect section

Reserve your place

The next evening with date, time, venue and a button for a free ticket. Informal Talks sits next to it as coming soon.

  • Tickets
  • Conversion
Tickets for the next evening

The first evening in numbers

120+ guests, 92% made a useful contact and 88% would come again, together with photos and the guests’ own words.

  • Proof
  • Testimonials
Evening No. 1 results

Partner packages with prices

Friend, Partner, Leading partner and Talks partner from €250 to €2,500 a year, with a comparison table of what each includes.

  • Pricing
  • Partners
Partnership packages with prices

What the project included

Web Core

  • Website design
  • Development
  • Bulgarian and English versions
  • Hosting and maintenance

Automation

  • Ticket registration
  • Partner packages
  • Event gallery

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