Stray Sheep

A website that inspires to learn with empathy
Stray Sheep trains individuals and organizations in Bulgarian sign language and builds community around inclusion. The new website presents the course in a way that is easy to understand, visually clear and emotionally engaging.
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The Challenge

Stray Sheep needed a website that was both educational, accessible and compelling without losing the warmth and human element of the cause.
  • Communicating a complex topic in a clear and recognisable way
  • A structure that leads the user naturally to enrollment
  • Presenting the services and team with confidence and professionalism
  • Visual style to highlight the cause and the community
Visual peace of mind, accessible content and clear direction to action

A platform that teaches through a human approach

We created a website that communicates sign language with respect for its mission and importance. We organized the content so that visitors quickly understand the purpose, benefits, and steps to enrollment. The visual style and photography add warmth and build trust.

Bold visual identity

Crisp colors, warm photography and friendly illustrations make the subject accessible.

Information that leads to action

A layout that aids quick orientation and facilitates the enrolment process.

Easy and confident performance

Mobile optimization, fast navigation and a pleasant user experience.
Measurable benefits in communication and engagement

A website that increases trust and enrolments

Since launch, Stray Sheep has seen an increase in sign-ups, longer time on pages and higher confidence from new visitors. The site supports training, improves understanding of services and expands the community around the cause.
  • 100 per cent increase in course enrolments in the first three months
  • Longer time on page and higher engagement from new visitors
  • Clear structure that reduces questions and increases self-initiated registrations
  • More inquiries from companies looking for corporate training
Web solution with clear scope
and sustainable development.
Comprehensive web infrastructure with fixed monthly subscription, creativity and clear process.
Let's plan together
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