# Piiran Online Store Case Study | Studio New Era

> An online store for an outlet from Shumen that sells appliances, furniture and home goods from EU pallets.

Canonical URL: https://studionewera.com/en/projects/piiran-outlet-store/

## Piiran Outlet website · Online store

Piiran Outlet

An online store for an outlet from Shumen that sells appliances, furniture and home goods from EU pallets. The goal was for buyers to trust a product with an opened box: to see the condition, the warranty and the price before ordering.
Visit the website

Client Piiran Industry Outlet for appliances and home goods Scope UX and design, Online store, Condition grades, Hosting Live site piiran.com

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380+ offers in the store up to 50% off branded appliances and furniture €0 delivery on every order 14 days to return
Figures from the client’s website.

The brief

### What we had to solve.

Products in opened packaging that buyers have to trust
Single-item stock that changes every week
A low price without looking cheap

What we built

### The solution, step by step.

#### Categories with product counts

Kitchen appliances, accessories, furniture, sport and garden with the number of products on each card. Buyers see where the choice is.
Catalog
Navigation piiran.com

#### A condition grade on every product

Grade A like new, B with light marks and C with visible marks but working. The label sits on every photo.
Trust
Transparency piiran.com

#### The biggest discounts

Old and new price with the discount and “last 1 left”, so the decision happens now.
Pricing
Conversion piiran.com

#### The promise: opened, tested and graded

A separate section explains that every product is checked before shipping, with a warranty, cash on delivery and 14 days to return.
Promise
Warranty piiran.com

### What the project included

Web Core
Website design
Development
Hosting and maintenance
Automation
Online store
A, B and C grades
Cash on delivery
Next project RB Clinics

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