# MeUp Website Case Study | Studio New Era

> A website for a link building platform with more than 180,000 publishers. The task was to explain a complex product with two ways of working, self-serve or…

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Website case study · SEO and link building

## MeUp

A website for a link building platform with more than 180,000 publishers. The task was to explain a complex product with two ways of working, self-serve or with a team, and turn visitors into sign-ups and calls.
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Client MeUp Industry SEO and link building (SaaS) Scope UX and design, Development, 3D visuals, Animation Live site meup.com

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180,000+ publishers on the platform 20,000+ links placed $5M+ in managed budgets
Figures from the client’s website.

The brief

### What we had to solve.

A complex product that has to make sense in seconds
Two models: a self-serve platform and a managed service
Trust in restricted niches: iGaming, crypto, finance

What we built

### The solution, step by step.

#### The product on the first screen

Instead of an abstract illustration, the real platform dashboard sits at the top. The process is explained in three steps: the target, the order and the tracking.
Product
UX meup.com

#### Two paths, one platform

The self-serve platform and MeUp Hands Off have their own pages and clear buttons. Every visitor picks how they want to work without getting lost.
Structure
Conversion meup.com

#### A visual language with character

Black, neon green and 3D elements that set MeUp apart from other SEO tools. Each layer in the animation stands for part of the work the platform takes on.
3D
Animation meup.com

#### The people behind the platform

An About page with the team, the leadership and the investors. In a niche where trust is everything, faces make the difference.
Trust
Team meup.com

### What the project included

Web Core
UX and design
Development
3D visuals
Animation
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